About the Tournament
The Flawless Elite Series is a structured Free Fire tournament series organized by Flawless Esports, designed to cater to competitive players at multiple skill levels. The event features two distinct tiers: a high-stakes Pro Lobby with a higher entry fee and limited slots for top teams, and a more accessible UDG Lobby aimed at up-and-coming squads. With a combined prize pool of NPR 15,500, the Elite Series emphasizes competitive integrity, clear tiering, and professional execution—providing a legitimate pathway for both seasoned and aspiring players to showcase their talent in a well-organized competitive environment.
My role was to create the complete visual identity including logo design, promotional materials, streaming assets, and social media graphics that would capture the fiery, competitive spirit of the event.
Logo Design
The Flawless Elite Series logo refines the established tournament branding into a sharp, authoritative mark. It strategically splits the name across two tiers for visual hierarchy and clarity. The word "FLAWLESS" stands alone at the top in a bold, heavy typeface, reaffirming the organizer's brand identity and promise of premium execution. Directly beneath it, "ELITE SERIES" is set in a clean, slightly condensed sans-serif, clearly defining the event's tier and competitive nature. This two-line, centered structure creates a balanced and impactful badge, projecting professionalism and exclusivity.
Key elements include:
- Bold, Authoritative Typeface
- Centered & Balanced Composition
- Minimalist Color Palette
- Implied Exclusivity & Quality
Main poster and Promotional Materials
This promotional graphic announces the Flawless Elite Series, a tiered Free Fire tournament. It effectively combines the new, clean event logo with clear, actionable details. The design presents the event's dual-lobby structure—Pro and UDG—with distinct slot counts and entry fees, framing it as a legitimate, accessible competition. Key information like the total prize pool (NPR 5,500) and a clear call-to-action ("SECURE YOUR SPOT...") are prominently featured to drive registrations. The layout balances brand prominence (Flawless Esports) with essential logistics, creating a professional and motivating announcement for the target player base.
Materials created:
- Main event poster
- Social media banners and posts
- Thumbnails
- Road Map
Thumbnail design
These thumbnails promote the two-day Grand Finals of the Flawless Elite Series. Each design uses a bold, clear header to distinctly label "Day 1" and "Day 2", ensuring viewers can easily follow the event schedule. The visuals are straightforward and impactful, utilizing high-contrast layouts that prioritize the tournament branding, day markers, and participating team names.
This clear, tiered approach effectively guides the audience
through the event's climax with simple, visually strong graphics
designed to maximize clicks and viewership.
Key elements include:
- Clear Event Branding
- Day-Specific Tagging
- High-Contrast & Bold Typography
- Consistent Color & Style.
Champions Poster
This poster serves as the official victory announcement for the Flawless Elite Series, crowning Grind Revolution Esports as the champions. The design uses a layered visual hierarchy to deliver the result with maximum impact. The bold "CHAMPIONS" headline dominates the composition, placed directly above the winner's team name and logo for immediate clarity. The Flawless brand identity is retained in the header and footer for continuity, while the central victory section is kept clean and celebratory. The poster successfully shifts from a promotional to a commemorative tone, providing a definitive and prestigious conclusion to the tournament's story.
Client Feedback
Flawless Esports Team: "The designer delivered consistently high-quality work across our entire Flawless Elite Series branding and promotional campaign. The project was a complete success."